Capitals on campus
Fall 2017 // Oregon State University // Flux Studio
This project’s goal was to work with an on campus client and create an identity system for their research.
Capitals on Campus explores the differences, acquisition, and deployment of social, cultural, and economic capital among college students attending two comparable public universities (one in the Northeast and one in the Northwest).
Our Client wanted a consistent visual identity to showcase their findings with coherency. Their key deliverables were a color pallet and designated fonts that can be used in Microsoft office programs like Word /PowerPoint for presentations and reports. Infographics and iconography played a huge part in representing numerical information productively and cohesively.